Ron Mann
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03/08/10 17:04 Filed in: Mid-August Lunch
Mid-August Lunch
"Good food, feisty ladies and unlikely friendships," are a recipe for success with Toronto audiences as they sate themselves on the cinematic feast that is "Mid-August Lunch".
Now heading into its 12th week, the little film that could continues to satisfy the cravings of Toronto audiences at the Mt. Pleasant Theatre.
Peter Seroc, who owns and operates the historic independent theatre south of Eglington, said that word-of-mouth accounted for the films phenomenal success "Audiences love the film, and they tell their friends about it ".
"These days its unusual for a film to sit stay in a movie theatre longer then one week " quipped filmmaker and distributor Ron Mann of Films We LIke.
"You have to admire the Mt. Pleasant Theatre for taking an old school approach to exhibition. Nowadays films are released simultaneously on TV and don't give a film a chance to find its audience."
"At the outset we didn't think "Mid-August Lunch" would be playing in August - but here we are - and at this rate we'll be playing through
September".
For more information, please contact :
V Kelly & Associates / 416 466 9799 / info@vkpr.ca
Trailer, press kit, images are posted here.
"Good food, feisty ladies and unlikely friendships," are a recipe for success with Toronto audiences as they sate themselves on the cinematic feast that is "Mid-August Lunch".
Peter Seroc, who owns and operates the historic independent theatre south of Eglington, said that word-of-mouth accounted for the films phenomenal success "Audiences love the film, and they tell their friends about it ".
"These days its unusual for a film to sit stay in a movie theatre longer then one week " quipped filmmaker and distributor Ron Mann of Films We LIke.
"You have to admire the Mt. Pleasant Theatre for taking an old school approach to exhibition. Nowadays films are released simultaneously on TV and don't give a film a chance to find its audience."
"At the outset we didn't think "Mid-August Lunch" would be playing in August - but here we are - and at this rate we'll be playing through
September".
For more information, please contact :
V Kelly & Associates / 416 466 9799 / info@vkpr.ca
Trailer, press kit, images are posted here.